Campaign Manager – Solar in Detroit, MI

Full Time

Website Rocket Loans

Minimum Qualifications
2 years of marketing management experience
Proficiency in Microsoft Office
Strong communication, organizational and project management skills
Experience developing and executing multi-channel marketing campaigns
Able to manage multiple projects while staying focused on the details
Exhibit willingness and flexibility to work both independently as well as part of a team
Can-do attitude with a passion and energy to build and create
Preferred Qualifications
Bachelor’s degree in marketing or a related field
3 years marketing experience
Experience managing multiple campaigns across multiple channels
Experience working in a metrics-minded organization, focused on testing and optimization
Knowledge of project management systems and digital asset management systems
Job Summary
As a Campaign Manager, you will lead, strategize and execute on campaigns. In this role, duties will include delivering messaging direction, ensuring marketing channel deliverables are consistent and launch on time, and reporting campaign results.
Identify marketing opportunities to grow brand health and accomplish business objectives
Collaborate with business partners to identify and align on goals
Consult with the Research and Creative Strategy teams to align on strategic insights that can be used to drive work
Write campaign and project briefs
Lead campaign kickoff meetings with the Creative team and communication channels to ensure integration of all campaign elements
Understand the market, market opportunities, target audiences and stakeholders
Identify testing opportunities to optimize campaign communications, communicate learnings and incorporate learnings into future communications
Work through multiple content/creative variations to speak to specific audience subsets when targeted marketing opportunities are available
Monitor and report campaign performance
Who We Are
Rocket Companies® is a Detroit-based company made up of businesses that provide simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage®, which was founded in 1985. Today, we’re a publicly traded company involved in many different industries, including mortgages, fintech, real estate, automotive and more. We’re insistently different in how we look at the world and committed to an inclusive workplace where every voice is heard. And we’re passionate about the work we do, and it shows. We’ve been ranked #5 on Fortune’s list of the 100 Best Companies to Work For in 2021, as well as ranking #1 for Fortune’s Best Large Workplaces in Financial Services and Insurance List in 2021.
This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group.
We are proud equal opportunity employers and committed to providing an inclusive environment based on mutual respect for all candidates and team members. Employment decisions, including hiring decisions, are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. We also provide reasonable accommodations to qualified individuals with disabilities in accordance with state and federal law.Show more

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