Membership Sales & Engagement Director (Prospect Park YMCA)

Website YMCA of Greater New York

FULL-TIMEThe YMCA of Greater New York is here for all New Yorkers — to empower youth, improve health, and strengthen community. Founded in 1852, today the Y serves a diverse population of more than half a million New Yorkers who learn, grow, and thrive through programs and services at our 24 branches. Community is the cornerstone of the Y. Together, we connect active, engaged New Yorkers to build stronger communities.The Prospect Park YMCA is seeking a Membership Sales & Engagement Director who will provide supervision and leadership to the Membership Department, including Child Watch Staff, to ensure an efficient internal and external membership operation. Responsibilities include achieving membership units and revenue targets by personally following up with prospects, booking appointments, giving tours and selling memberships according to the Y’s systems. The Membership Sales & Engagement Director will also be responsible for budget development and implementation, retention, member satisfaction, local branch marketing, external outreach, relationship building, creating systems for quality assurance, strategic planning and staff development.Key Responsibilities: Ensure the health, safety and well-being of children in the program by providing close supervision of all activities in accordance with the YMCA Child Watch Standards.Establish systems and monitor adherence to membership policies, procedures and standards.Monitor progress towards branch’s goals by utilizing the Tableau dashboard to access data and reviewing all necessary reports.Follow up with all prospects, book appointments, give tours, process memberships and registrations in the Y’s system.Develop and execute local marketing strategies, including digital mediums. Utilize research and respond to industry trends.Respond to member and staff concerns (i.e.: comment cards, walk-ins, calls).Follow up according to systems established for New member Survey.Follow up with cancelled members to determine reason for cancellation.Walk through the facility to spot check for cleanliness, maintenance, scheduling and signage; talk with members to obtain their feedback.Participate in community outreach for the purpose of developing prospects, including attending local health fairs and events.Assist in fundraising efforts and annual sustaining campaigns, with a focus on Members as Donors.Recruit, hire, train, develop, evaluate and supervise membership staff.Collaborate with Membership Coordinator to prepare and conduct annual performance reviews for staff.Work with branch Business Office Manager to prepare annual budget.Review expected credit card draft report.Review finance and tracking reports prepared by the Association Office’s Finance Department; watch for trends and plan accordingly.Meet with the Healthy Lifestyles, Aquatics, Youth & Family, and Property Directors to discuss the membership value proposition and evaluate needs and changes.Serve as the Branch liaison to the Association’s Membership Cabinet; attend and participate in all cabinet meetings. Prepare for the membership campaigns and membership staff meetings.Attend trainings, seminars and conferences related to membership, including sales, prospecting, marketing and retention trainings.Other activities and duties that address the ongoing health and well-being of our staff and members.Follow and maintain sanitary habits in accordance with CDC guidelines.Desired Skills & Experience: Bachelor’s degree in Business Administration with a focus in sales and marketing, or equivalent experience.Minimum of three (3) to five (5) years of experience in member/customer service, supervisory/management position.Knowledge of sales, new member acquisition, prospecting, and conversions.Knowledge of digital marketing and analytics.Working knowledge of Microsoft Office, SEM/SEO, and social media outreach.Ability to work in a fast-paced environment.Personal commitment to service and hospitality.Excellent interpersonal, written, and verbal communication skills.We offer an exciting and innovative work environment with an organizational culture committed to serving all members of our community. As a leading not-for-profit, community service organization, our Association relies heavily on fundraising to support the wide range of programs we proudly provide the communities we serve. Our expectation is that all staff promotes participation of their branch fundraising efforts in some capacity.How to Apply: If you would like to be a member of our dynamic team, please complete our online application, and submit your résumé and a thoughtful cover letter that explains your interest in the role and our organization.** New Requirement**All potential YMCA of Greater New York employees are required to show proof of COVID-19 vaccination. Please use the “Additional Attachment” section on the online application to upload your proof of COVID-19 vaccination.EQUAL OPPORTUNITY EMPLOYER – DRUGFREE WORKPLACEAuxiliary aids and services are available upon request to individuals with disabilitiesYMCA OF GREATER NEW YORK | Where there’s a Y, there’s a way.Job Type: Full-timeBenefits:Dental insuranceEmployee assistance programEmployee discountHealth insuranceLife insurancePaid time offVision insuranceWork Location: One locationShow more

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