Singapore Marketing (Games & Features)

Full Time

Website Shopee

Job Description:

Responsible for the end-to-end implementation and analysis of product marketing initiatives and games to drive user acquisition, engagement, and/or retention
Work closely with multiple teams, including Regional Marketing, Product, and Operations teams to develop and execute user experience features, ensure smooth delivery of projects
Drive marketing campaigns around games and features through coordination with internal stakeholders, including Business Development, Business Intelligence, and other marketing functions (e.g social media, partnerships, PR, online marketing, offline marketing, graphic design)
Define customer needs and products specifications with Singapore marketing team to propose, initiate, and plan the roll-out of new features and games
Communicate the value of new games and features to internal teams and create product content to educate both internal and external stakeholders about features and benefits
Conduct market research and brainstorm creative ideas for untapped opportunities
Track and analyze the performance of existing games and features, and evaluate new initiatives to optimize and achieve commercial objectives


Good degree from recognized university
1-3 years of experience, ideally in a commercial and/or product marketing role
Strong project management and stakeholder management skills
Excellent verbal and written communication skills
Strong analytical skills and proficiency in Microsoft Excel
Fast and self-motivated learner with a keen eye for detail
Team player who is not afraid of hands-on execution in a in a fast-paced environment
Past experience in digital marketing, product marketing, and/or product management would be a bonus
A passion for playing games across multiple genres, particularly mobile games would be an added bonusShow more

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