Wellness Experience Executive

Website The YMCA of the Virginia Peninsulas

Imagine being part of one of the most respected human services organizations in the world—a place where your work positively influences the lives of others, a place where you thrive in a values-based environment, a place where you are building a better future for yourself and your community.

General Function:
Under the supervision of the VP of Operations – Membership and Wellness and in harmony with the mission and purpose of the established policies and goals of the YMCA, the Wellness Experience Executive shall be responsible for the leadership and overall operations of the Association’s wellness initiatives with a focus on member retention, engagement, wellness programs, innovation, and health strategies.

The Executive develops, implements, and supervises a full range of programming, services, partnerships, and community outreach to achieve strategic goals and provide outstanding service to all members, program participants and partners. With direct supervision of the center Wellness Experience Directors, the incumbent provides leadership over the Wellness Cabinet and manages the related chart of work. The Executive develops and maintains relationships with public health professionals, physicians, and other community partners to expand wellness efforts within the community and achieve the goals set forth in the strategic plan.

Qualifications:
1. Bachelor’s Degree or equivalent experience preferred. Preferred field of study: exercise physiology, health education, health behavior, public health or related field. Y-USA Multi-Team Leader Certification (or equivalent) required within two years and must begin working towards certification within 6 months.

2. Minimum of five years of progressively responsible experience in program management in wellness and/or public health required.

3. Minimum of three years’ experience managing multiple program locations preferred.

4. Approved personal trainer, strength training, specialty wellness, and group exercise certifications may be required based on the needs of the association.

5. Ability to direct total operations through strategic planning, new program innovation, program improvement, organizational design and strategic hiring, staff member professional growth, operational execution, effective delegation and budget development and management.

6. Highly motivated with the consistent ability to meet or exceed goals.

7. Ability to quickly build rapport and develop effective relationships with members, community partners, and others to achieve goals.

8. Consistently self-driven and goal-oriented with the ability to set effective team and individual goals and take ownership for results.

9. Demonstrated ability to multi-task and adapt to changing contexts and priorities.

10. Strong analytical and critical-thinking skills with the ability to identify and leverage relevant data to use in planning and decision-making.

11. Ability to effectively communicate with staff members at all levels.

12. Certification in CPR/ First Aid/AED/02 required within 60 days of hire.

13. Complete and maintain required trainings to include: New Employee Orientation (NEO), Bloodborne Pathogens, Child Abuse Prevention (CAP), and Sexual Harassment.

14. Satisfactory completion of a criminal background check, credit check and Child Protective Services check.

Essential Functions:
1. Supports the mission, vision and goals of the YMCA.

2. Promotes character development and the values of caring, honesty, respect, responsibility and faith in all program areas.

3. Actively participates in association task forces, committees and/or other groups to promote center unity through association policies, strategies and goals.

4. Promotes and participates in YMCA fundraising efforts to include Annual Campaign, Capital and United Way campaigns.

5. Ensures outstanding customer/member service through Association quality guidelines.

6. Recruits, trains and builds strong staff and volunteer teams and ensures their success through an effective performance management/appraisal process.

7. Develops, manages and monitors annual budget, making revisions as necessary to meet or exceed budget guidelines.

8. Prepares statistical, analytical and narrative reports regarding programs and operations of the center as needed.

Safety and Risk Management:

Ensures all Y wellness and association standards are implemented and followed.
Ensures all wellness staff members are properly trained and prepared for emergency situations. To include in-service training requirements are being met and risk management procedures and protocols are being followed.
Ensures staff teams have systems in place to monitor staff member certifications and expirations.
Ensures staff teams have systems in place to ensure proper maintenance of wellness equipment is regularly managed.

Program Quality and Growth:

Responsible for wellness initiatives to include specialty healthy living programs, personal training, group exercise, wellness floor operations, and overall member retention, program growth and quality for all centers.
Focus on driving strategic wellness program growth through monthly and annual goals. Meeting/exceeding related wellness budget targets.
Drive program revenue through personal training and small group training opportunities.
Drive first year and long-term member retention through engaging members in innovative wellness programming opportunities. Provides support to wellness teams in maintaining high quality member experiences throughout all wellness programming.
Provide necessary tools and support related KPIs and survey results and improving the member experience (action plans, interpretation of data, etc).
Advocates for association-wide standards and is a source for innovative ways to grow wellness programs and enhance the member experience.

Team Leadership:

Actively guide team towards ongoing recruitment, training, and development of personal trainers, group exercise instructors and wellness floor coaches.
Serves as the Wellness Cabinet Chair and manages the related chart of work.
Creates, develops, and monitors staff member development plans and training opportunities that promote career growth within the Y.

YMCA Competencies (Multi-Team):
Engaging Community, Communication & Influence, Inclusion, Collaboration, Emotional Maturity, Critical Thinking & Decision Making, Developing Self & Others, Philanthropy, Change Leadership, Fiscal Management.

Supervisory Responsibilities:

Direct supervision and development of the Wellness Experience Directors and indirect supervision and development of Group Exercise Coordinators. Influence and develop staff teams, ensuring targets are achieved.
Carries out supervisory responsibilities in accordance with YMCA policies and applicable laws.
Responsibilities include interviewing, hiring, and training employees, planning, assigning, and directing work.
Selects, employs and supervises staff in related areas, develops annual benchmarks that address goals and objectives of both the Center and the Association.

Skills And Ability Requirements:
1. Ability to read, analyze and interpret documents.

2. Ability to respond effectively to inquiries or complaints.

3. Ability to apply mathematical concepts to practical situations. Must be able to apply mathematical operations to such tasks as budget preparation and program planning.

4. Ability to reason and define difficult problems with limited direction as to means and results.

5. Ability to meet the physical demands of this position, which include mobility for touring facilities, travel to conferences, and participating in promotional and special events sponsored by the Association.

6. Ability to work and guide others through problem solving and center management.

Effect On End Result:
1. A high degree of member satisfaction is achieved, as measured by NPS and other KPIs.

2. Association membership/wellness retention and revenue goals are achieved.

3. A positive image of the YMCA is portrayed to members, staff, volunteers, and the community.

4. Relationships are strengthened through positive interactions.

5. Directors and staff are equipped with the tools needed to provide a great member experience that will increase conversions.

Excellent benefits, including 12% retirement upon meeting the requirements of the National YMCA Retirement Fund. 65% employee paid health/dental insurance, FSA, $25,000 Life/AD&D policy, vacation and sick leave. Includes YMCA Family Membership.Show more

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